Home Based Business Lead
through Referrals

The most immediate and quickest way to get a new home based business lead is for you to ask your current clients for help. Marketing through making contact with new clients can be expensive by comparison.

If your clients are thrilled by your services, they will refer you whenever the opportunity presents itself. However, they have lots of other things on their mind, so you will get a lot more referrals if you actually support them talking about you.

It is really basic: Just ask them if they know anyone else who might benefit from your services. You can even tell them that you have a few spots available that you want to fill.

The Best Time to Ask

Never ask for referrals during the first contact with a client. The relationship is still building, the trust developing, so do not rush in. Otherwise they might see you as just wanting to sell, rather than genuinely helping.

The best time to plant a seed for a referral is at the start of the second or third meeting when they already realized the value of your offering. After inquiring how they are, they might tell you that you have really helped them. Use this to ask whether any of their friends might benefit from your services as well.

That gets them actively thinking about a home based business lead for you, rather than just stumbling across someone by accident. It puts their attention and focus on people they know who have the same problem. And as you know, that helps to attract those people (or to become conscious of them).

Rounding It Off

If they tell you a name and maybe even the story of that person, use the end of a meeting to remind them of it. 

You can say something like: “I was thinking about NAME, and am sure that I can help. If you think they might like to try my services, you could give them my card. This gives them(describe your special offer briefly), so they can get to know how I work.” 

Write the name of the person that is being referred and an expiry date (two to four weeks from the current date is a good time) on the card, sign it and hand it on. Your clients will feel great because they can actually help someone and are able to give them a special deal.

Thanking Your Referrer

Your database included the question: “How did you hear about me?” This is one area where asking this is really useful. As soon as you have someone coming in that was referred by a current client, thank the client who referred the new person.

This can be as simple as saying thank you during the next meeting. It could also be a quick phone call that evening or you could send them a card or a little present. Remember the more you give, the more you will get back, not just home based business leads.

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